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TFTF | Apr 15, 2021

The fortnight thus far

Reports & resources we loved in the last 15 days, once every 15 days.

Issue #53

Apr 15, 2021



The New B2B Value Chain

It’s time for B2B companies to rethink their value chains. Organisations that don’t offer their customers the right balance of cost, responsiveness & experience risk of becoming commoditised and marginalised. Here are 6 priorities to help company leaders bring the new B2B value chain to life

[ PwC > Full report here:



Trends in Health Tech Investments

In 2020, venture funding for health tech innovators crossed a record US$14 Bn. Innovators focused on well-being and care delivery models received a record US$6.4 Bn funding. Investors will have important responsibilities toward innovators. So, what’s next for innovators in the Future of Health?

[ Deloitte > Full report here:



The Future of the $1.5 Trillion Wellness Market

The global wellness market is estimated to cross $1.5 trillion. A rise in consumer interest and purchasing power presents opportunities across markets, especially as consumer spending rebounds. Given the increasing competition, how do companies meet consumer needs in this growing market?

[ McKinsey & Co. > Full report here :



Beyond Cost Savings: Reinventing Business through Automation

Companies’ automation priorities extended beyond saving money as newer automation goals became rather important. ‘Improved business continuity’ gained ~6x importance post Covid-19, making it the most important automation goal followed by ‘lower risk’. So, how can companies achieve more value from automation?

[ Bain & Co. > Full report here:



Reframe your Future Beyond COVID-19

The pandemic changed the consumer preferences with 75% of them focusing on sustainability and over 35% changing their brand preferences to more home-grown labels. Does this make it crucial for companies to revisit existing strategies to maintain relevance and withstand future disruptions?

[ EY > Full report here:



Dramatic Shifts in Consumer Shopping Behaviour

While online shopping skyrocketed across all generational groups, Baby Boomers led the way in online shopping growth, with usage up 5.7x year-over-year, compared to Millennials’ usage, which was up 4.3x. Know more about consumer shopping behaviors across generations one year into the pandemic.

[ Oracle > Full report here:


Every article here has had 100s of hours of effort that have gone into making this relevant, insightful and concise. Due credit and thanks to all these professionals and organizations who toiled to put together these insights, of such high quality, for the use of businesses across the world.


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