TFTF, Thought leadership we loved this fortnight | May 16, 2022

I was surfing through some investment articles and came across a term called cigar butt investing. Naturally it caught my fancy. So, I...

In the walk of life, everyone you have an encounter with has a story to tell. ~8 billion people, 8 billion stories. Each one having...

Every year, Indians waste about $14 Bn worth of food. Stats that’s worrying: + 10-20% of the food served at the weddings in India goes to...

It quite literally did that during the pandemic, for it went from $66 per share on the last day of 2019 to touching $568 in 10 months...

Don’t market your product, market the purpose. In the world where we are bombarded with ads, emails and other forms of campaigns. In...

One of the most popular marketing strategies that we know today ‘Inbound marketing’ never existed until 2004, then HubSpot happened....

With a plethora of experiences, on his 70th birthday, Kevin Kelly gave out 103 bits of advice for everyone to ponder over. Below are 10...

Airbnb had a very humble beginning, just a couple of mattresses in their own apartment. That performed quiet well, soon the founders...

Elon Musk bought Twitter. Why? No one can say for sure. But when I was having this conversation with my colleague, he mentioned that all...

If it were any other start-up the first thing that the entrepreneur will focus on is building out an MVP, Minimum Viable Product. MVP...

TFTF, Thought leadership we loved this fortnight | May 02, 2022

FMCG industry will face a supply crunch, this will create a burn in your pockets. With majority of FMCG companies looking to pass on the...

Coming from a time when we had torrent, 15-minute shows with 15-minute advertisements and month long waits for the movie DVD to be...

What do you need for your start-up? Start-up Accelerator or Start-up Incubators or Start-up Studio? Yes, they are different, and you need...

Many a man has turned his gold into smoke, very few can do the opposite. All hail ITC Limited. With over 100 years in the tobacco...

Taking high-priced fashion trends off the runway and into everyone’s closet seems to have worked for SHEIN. Shein’s approach to the...

Funding grew almost 186% this quarter. Following the funding and IPO rush in 2021, 2022 will be a year to reckon. In the quarter that...

A search for ‘HDFC’ on Google first throws up the HDFC banking page. Why this is important to call out is because while the parent...