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TFTF | Mar 01, 2022

The fortnight thus far

Reports & resources we loved in the last 15 days, once every 15 days.

Issue #74

Mar 01, 2022



Bringing Science to the Art of Revenue Synergies

35% cited achieving the full go-to-market transformation as an obstacle to capturing revenue synergies. Ambitious sources of value call for an extensive behaviour change, right from product development to sales. What are the steps to turning revenue synergies into a competitive advantage?

[ Bain & Co. > Full report here:



The New B2B Growth Equation

B2B companies are beginning to provide what customers have long clamoured for. 48% adopted hybrid roles and noticed that the risk of channel conflict reduced by 2.5x. India will experience rapid growth as 80% of companies in India use hybrid sales. More on how to win the new omnichannel world.

[ McKinsey & Co. > Full report here:



The Rise of the Digital Incumbent

50% of Digital Incumbents used their digital capabilities to improve customer experience and productivity. 22% of their value generation comes from revenue growth. A culture that promotes innovation, agile operating models, among other attributes can help companies progress. Here’s how.

[ BCG > Full report here :



Future of Wealth Management

67% of wealth management companies implemented omnichannel capabilities and 57% established client portals to support their customer-centric enterprise strategies. With the wealth ecosystem expected to continue growing, here is a peek into future business models for the industry.

[ KPMG > Full report here:



2022 Global Health Care Outlook

India’s out-of-pocket expenditure as a percentage of current health spending is 63%, among the highest in the world. Yet, access to skilled medical care is an issue in India- 80% of its doctors cater to only 20% of the population. Key action points for health care leaders to consider in 2022.

[ Deloitte > Full report here:



Three Main Risks Facing Businesses in 2022

Inflationary pressures will remain high in most key economies with global inflation predicted to rise to 4.6% in 2022. This could trigger central banks to tighten their monetary policies, while consumer behaviour could change due to rising costs. What are the other risks facing businesses in 2022?

[ Euromonitor > Full report here:


Every article here has had 100s of hours of effort that have gone into making this relevant, insightful and concise. Due credit and thanks to all these professionals and organizations who toiled to put together these insights, of such high quality, for the use of businesses across the world.


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