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TFTF | Dec 15, 2022

The fortnight thus far

Issue #94 | Reports & resources we loved in the last 15 days.

Dec 15, 2022


2 x Things that will affect you

1. Geopolitical rivalries redefining trade contours

2. Battling the beast of stagflation


4 x 1-min perspectives to consider

1. Can a mathematical model predict FIFA?

2. Here is how Insurtech players are changing the game.

3. We are aware of the 4P in marketing, but you need 7 to run a successful business.

4. Want to post content but experiencing ‘writer’s block’?


4 x Reports you need to read

1. Creator Economy in India

With the global creator economy sized at $104 Bn, over 80 Mn Indian creators are now slowly monetising to become micro-entrepreneurs. What are the key opportunity areas & success metrics to be tracked for startups

[ Kalaari Capital > Full report here:

2. Bain Technology Report 2022

Market valuation multiples of listed tech companies have fallen 55%+ over the past year. However, the silver lining remains that 77% of CIOs are expected to continue investing in IT. Let’s relook at key themes that played out in 2022.

[ Bain & Co. > Full report here:

3. State of Fashion 2023

‘Revenge spending’ post-pandemic led to a 21% increase in revenues in 2020-21. But the slowdown has led to rethinking the approach with D2C, off-price retail or fluid fashion. Dive in to explore the key themes for 2023.

[ McKinsey & Co. > Full report here:

4. The Path to 2075

Having covered the present & future; what about the distant future? In essence, by 2075, emerging economies are expected to eclipse developed markets and global inequality may lead to more local inequality. Know more here.

[ Goldman Sachs > Full report here:


Every article here has had 100s of hours of effort that have gone into making this relevant, insightful and concise. Due credit and thanks to all these professionals and organizations who toiled to put together these insights, of such high quality, for the use of businesses across the world.


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