The Eisenhower Box
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Just follow his decision matrix to separate tasks into four possibilities & instantly become more productive!
Prequate
- 2 min
TFTF | Sep 16, 2022
TFTF, Thought leadership we loved this fortnight | Sep 16, 2021
Prequate
- 2 min
TFTF | Aug 30, 2022
TFTF, Thought leadership we loved this fortnight | August 30, 2021
Karan Kumar
- 2 min
Market leaders are not always the first to enter the market.
The story of PUMA's dominance in India!
Harsha SG
- 2 min
An Industry thriving on a technical loophole
The size of the underground betting market in India was estimated to be at $130 Mn as of 2018 growing at a CAGR of ~7% as per reports....
Prequate
- 2 min
Influence or objectivity?
We are all swayed in our decision making – be it in buying a product or service. Traditionally known as word of mouth from friends and...
Karan Kumar
- 1 min
Think its too late for your start-up?
Successful companies are built by young college dropouts. | Is Colonel Sanders the only example that you can think of for someone who...
Prequate
- 2 min
TFTF | June 06, 2022
TFTF, Thought leadership we loved this fortnight | June 06, 2022
Sakshi Bhansali
- 1 min
Circular economy for food waste, just a concept on paper?
Every year, Indians waste about $14 Bn worth of food. Stats that’s worrying: + 10-20% of the food served at the weddings in India goes to...
Karan Kumar
- 1 min
Philosophy of 'connecting more and communicating less', built Nike
Don’t market your product, market the purpose. In the world where we are bombarded with ads, emails and other forms of campaigns. In...
Prasiddhi Saraogi
- 2 min
Netflix loses 200k subscribers
Coming from a time when we had torrent, 15-minute shows with 15-minute advertisements and month long waits for the movie DVD to be...
Prasiddhi Saraogi
- 1 min
The $100 Billion Knock off!
Taking high-priced fashion trends off the runway and into everyone’s closet seems to have worked for SHEIN. Shein’s approach to the...
Prasiddhi Saraogi
- 1 min
How social commerce can help create the next unicorn.
For someone who discovered Huda brand for the first time in 2016, the perception was that it was an age-old Middle East brand like...
Pradyumna Nag
- 1 min
How UI can deliver multifold benefits.
Can a clever use of UI to make a product mean a different thing to different people? | For example, can an app be a payments app to me,...
Prasiddhi Saraogi
- 1 min
What’s in a name?
Think of everyday brands that have a high recall value, chances are their names are easy to remember and extremely catchy. While some...
Prasiddhi Saraogi
- 1 min
Common myths of being an entrepreneur
Ever heard of herd mentality? Well it’s a sad but true reality for 99% of the people out there. We’re so afraid of travelling the ‘road...
Harsha SG
- 1 min
Solving Global Chip Shortage
The demand for tech/digital products are far beyond the rate of chip production. Thanks to Covid, we only witnessed this gap widen,...
Amogh Giridhar
- 2 min
Remote working was just tactical
I still see debates on the way forward on work balance. If work should continue to be remote, hybrid or work from office. No one rule...
Pradyumna Nag
- 2 min
Cut out the Middleman? Why?
Why has the ‘middle-man’ become such a bad guy? Every other startup pitch tries to refer to him as something of an evil presence in the...
Sakshi Bhansali
- 1 min
Synergy, More Science than Art?
Overestimating revenue synergies was the most cited reason for deal failure. For this reason, today’s high-valuation environment calls...
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